Moontower labs brand guideline


My Role

Graphic/Brand Designer
Motion Graphics

Brand Guideline

Project Goal

Two designers with different aesthetics wanted to combine the best of their personal style to create a fun shop with creative products for their customers' homes. One of the artist's aesthetic tends to be very geometric and structured, while the other's uses color liberally in their fun aesthetics.


I created a brand and guideline that includes the fun vibrant colors of one of the artists, while incorporating the use of hexagons, to accentuate the other's more structural aesthetic.